Throwback Thursday #24 – Commercials and Jingles

Thank you Maggie for your brilliant prompts.

There have been times when commercials have been better than the actual films and series on television. Especially in the summer, where producers don’t even care and will put on repeat, after repeat, after repeat.

One of my favourite commercials is the instant mash – Aliens laughing as they watch humans make mash out of potatoes will always stick in my mind. Also, the Vitalite advert, a healthy alterative to butter. The tune is catchy and I still remains in my head.

There were also adverts that ran on like a series.

One of them was for Bisto gravy, and featured a family, with the mum firmly at the helm, and sitting around the table eating dinner. People don’t do that nearly as often as we should. It is a chance to catch up. The children grew up throughout the adverts, and must have sold a lot of gravy. There were the Beatie adverts for a telephone company, and featured a granny, who spent her days on the phone, to her children, and grandchildren. It was a light hearted advert, which always brought a smile to my face.

One of my favourite adverts, as a child, was the Heinz Beans advert – When I grow up I want to be a fireman, when I grow up I want to be a doctor and the last one – My mummy says, when I grow up I’m going to be a proper little madam. I always thought she looked a little bit like me.

Since learning at school, quite how adverts work, I have never seen them in the same light. There are tried and tested methods of persuading the public to purchase anything and we subliminally take in the information, not realising we are more likely to spend money on the product. The rule of three, emotive language, and rhetorical questions all used to persuade are only a few that are used to help us part with our money.